Most Indian business owners have never asked an AI assistant about their own company. The answers are often incomplete, sometimes out of date and occasionally wrong. This audit takes an afternoon and needs nothing more than a spreadsheet.
How do you build a prompt set?
Write 30 to 50 questions your buyers actually ask, from broad ones such as "best CA firm in Noida" to direct comparisons. Include city names where location matters. Leave your brand name out, because you want to know whether you appear without being prompted.
What should you record?
Run each prompt in ChatGPT, Gemini, Perplexity and Claude. Note whether you are mentioned, whether your website is cited with a link, where you appear in any list and whether the facts about you are correct.
How do you fix what the assistants say?
You cannot edit an AI model directly. You can update the sources it relies on: your own pages, your Google Business Profile, Justdial and other directory listings, review platforms and the publications that cover your industry. Run the same prompts again each month to measure the change.
