Services
Search, AI visibility, content, social, paid media and websites for Indian businesses. Each service stands on its own, and they work harder together because one strategist plans them.
Search no longer ends on a page of blue links.
An Indian buyer can meet your brand in a ranked result, a quoted answer, an AI summary or a chatbot reply, often before clicking anything. Google says India is now its largest user base for voice and visual search. We optimise for each surface, then make the visit convert.
Search engine optimisation (SEO) is the work of earning higher unpaid rankings on Google for the searches your customers make. For Indian businesses that means technical fixes, content mapped to how people actually phrase their searches, including Hinglish and city-level terms, and links from sites your market already trusts.
How we approach SEOAnswer engine optimisation (AEO) is structuring your content so Google and voice assistants can lift it as the direct answer to a question. We find the questions Indian buyers ask, then rewrite key pages so each one carries a short, self-contained answer backed by FAQ and HowTo schema.
How we approach AEOGenerative engine optimisation (GEO) is the work of making AI assistants such as ChatGPT, Gemini, Perplexity and Claude mention your brand accurately when people ask for recommendations. It combines citable content, consistent business details across the web and mentions on the third-party sites these models learn from.
How we approach GEOAI optimisation (AIO) is the technical side of AI search. It makes sure AI crawlers can reach your pages, that structured data describes your business clearly and that facts about your products and services are easy for machines to extract and quote correctly.
How we approach AIOSearch experience optimisation (SXO) combines SEO with conversion rate optimisation. It improves what happens after the click: loading speed on mobile data, page layout, messaging and calls to action matched to the searcher's intent, so the visitors you rank for become leads or sales.
How we approach SXOPick one, or run them as one programme.
11 services, one accountable team. A single strategist plans your search, content, ads and website together, so every rupee works toward the same goal.
Search and AI visibility
Rank on Google, own the answer box and get named by AI assistants.
- 01 SEO Search engine optimisation Technical fixes, content and links that move your money keywords onto page one of Google.
- 02 AEO Answer engine optimisation Answer-first content that wins featured snippets, People Also Ask boxes and voice answers.
- 03 GEO Generative engine optimisation Get your brand named and cited in ChatGPT, Gemini, Perplexity and Claude.
- 04 AIO AI optimisation Make your website, data and brand readable to AI crawlers and agents.
- 05 SXO Search experience optimisation Turn search visitors into enquiries with pages built around what they do next.
Content and authority
Pages, articles and placements that earn trust from people and machines.
- 06 Content Marketing A content plan that builds demand and trust, not just traffic.
- 07 Content Writing Website copy, blogs and articles written by subject specialists and edited for search and AI.
- 08 Guest Posting Guest posting and outreach Editorial placements on real Indian and global publications that build authority.
Paid and social
Demand you can switch on this week and scale when it pays back.
Websites
Fast, accessible sites built so all of the above actually converts.
How an engagement runs.
No twelve-month lock-in before you have seen anything. Every engagement starts with an audit and a 90-day plan you approve.
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Week 1
Business audit
We start with your business, website, competitors and past performance to find gaps, opportunities and the issues holding conversions back.
- Website review
- Conversion blockers
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Weeks 1 to 2
Market and competitor analysis
Market research and competitor benchmarking reveal the trends, gaps and fastest routes to growth in your category.
- Competitor benchmarks
- Keyword gaps
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Week 3
Custom strategy
A strategy built around your goals, your audience's behaviour and the platforms your customers actually use.
- Channel mix
- Targets and KPIs
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Week 4
Content and SEO planning
A structured roadmap for content, keywords and technical work, so visibility and targeted traffic grow month on month.
- Content calendar
- Technical backlog
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Month 2 onwards
Execution with live updates
Campaigns go live on a clear plan, with live progress updates as content, links and ads ship.
- Shared tracker
- Weekly updates
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Ongoing
Monitoring and optimisation
We track key metrics weekly and refine whatever is underperforming before it costs you money.
- Live dashboard
- Monthly deep-dive
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Quarterly
Scaling for growth
Once we know what works, we scale it, turning early wins into predictable, long-term revenue.
- Budget reallocation
- New channels
Tell us where you want to be found.
A 30-minute call with a strategist. You leave with three specific opportunities for your website, whether or not we end up working together.